Will gender-neutral fashion become more mainstream?
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How much choice opens up when colors, silhouettes and retail sections are no longer divided by gender? Can a unisex label alone address different body shapes, sizes and fit? Compare shoulder, waist and length ranges with store displays, online categories, prices and returns. How does sharing a clothing rack differ from making the clothes convenient to choose and buy? Separate a trend’s popularity from the purchasing experience. What changes would expand freedom of self-expression?
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Partly likely leads at 40% so far
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